When Brad Oddo first wrote the business plan for Basys 24 years ago, he had a notebook and a question: What is our top priority? The answer–culture. Now, decades later, the answer hasn’t changed. Oddo believes that if you surround yourself with the right people, the right customers, and the right vendors, success isn’t a goal–it’s an outcome.
The numbers tell the story. A 200+ person strong team, an industry leading 75+ Net Promoter Score, and a 10+ year average client retention that’s 2-3 times longer than the competition. Basys has grown internationally into one of the largest and most innovative privately-held software and integrated payment solutions companies. With an 85% employee retention rate, it’s clear that Oddo’s standards don’t make culture a variable, but a constant in the company’s equation for success.
Although his technical title is Founder and CEO, Oddo prefers the term “coach,” and leads with the mindset that victories only count if his team is winning. He fosters a culture of collaboration, where leadership is accessible and teamwork is paramount. At Basys, he makes sure managers don’t sit in corner offices—they work in the center of the action, ensuring communication flows across all departments.
Unlike competitors that rely on automated systems, Basys ensures that nearly every call is answered within three rings, with a 90% first-call resolution rate. Clients aren’t just customers—they’re partners, and that philosophy extends all the way to Oddo himself, who meets with them directly to strategize and collaborate.
Oddo’s approach to leadership mirrors the way Basys builds technology: make it seamless, make it personal, and make it work.
